Picture this: it's 9pm, and you're settling in for the night. You check your phone and see a text from a wedding coordination client who wants something super simple from you; you know you could do it before you go to bed.

A favorite memory, a perfect moment, the best day—our memories of specific moments and days are stored and organized based on feelings. A rush of excitement, being overcome with profound peace, or joy so heavy it turns into tears—these are the cultivators and determinators of a favorite memory. Your wedding day will assuredly hold many of your favorite memories and moments, and long after the wedding day passes, you will remember them for how they felt.